The Staggering Value Of Beyonce’s Instagram Posts

ONE MILLION dollars. That’s the value of each of her Instagram posts.

A social media research firm estimates that number, anyway. D’Marie Analytics calculated that figure based on a few different things: number of followers, the reach of her posts, engagement/reaction, and click rate.

For good reason too, her recent baby announcement photo became the most-liked picture on Instagram in a short period of time with 10.8 million likes. Oh, and she has 98 million followers. That’s a lot of zeros. The record for most-liked picture before Beyonce’s was Selena Gomez’s coke bottle picture with just 6.6 million likes.

Selena Gomez, by the way, was called the second-biggest social media influencer, right behind Beyonce, with a per-post vale of $775,000. Still nothing to sneeze at, really.

Makes you want to get out there and post more, doesn’t it?


More from Mark S. Allen In The Morning

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