Pharrell Becomes First Man To Star In Chanel Bag Campaign [VIDEO]

While Chanel bags are usually associated with women, Pharrell is ready to challenge that notion.

According to Billboard, the singer has become the first man to ever star in a Chanel bag campaign and was recently featured in short film promoting Chanel’s Gabrielle bag.

Creative director Karl Lagerfeld wanted to show that Chanel bags can been worn in variety of different circumstances, and he hoped that casting Pharrell in the campaign would help reflect that.

The campaign is also set to feature Kristen Stewart, Cara Delevingne, and French model Caroline de Maigret.

Watch Pharrell’s short film above and let us know what you think in the comments!

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